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In the turn with the new millennium lots of people already owned and used cellphones. The phones used back then were restricted to calling and sending simple text messages. That was before the development of the smart phones. Smart phones are a type of cellphones which have computer ability or near computer ability. These to are not only used for making calls and texting, but they perform a variety of other tasks. Smart phones can now be used as effective marketing tools. All sorts of small businesses can benefit through an app developed particularly for their needs. This article targets mobile apps for bars.

Mobile apps for bars are the type mobile applications which have been designed to serve the bar and or restaurant niche. The app needs to be equipped with certain functionality to be able to turn it into a powerful marketing tool for the business. Some of the functionality should include a coupon management system, mobile ordering, payment processing, an advertising and marketing list, and more.

Building loyalty with check-In's and coupons.

One of the great ways that the app is useful for the bar industry is in the loyalty coupon system. A loyalty coupon system describes a method employed by the business to reward the customers based on their loyalty towards the business. Every time a custom will come in they can check-in using their mobile phone. Each drink or food the client consumes can also be tracked from the mobile app system. The company owner can decide how and when to reward their customers with a special coupon. As an example, they may give away a totally free drink after five check-in's. The customers are suddenly motivated to come back into the business time and time again. What's more, every time a customer checks in or unlocks a coupon, they're prompted to talk about their experience with their circle of influence via texting, email, Facebook and Twitter. Their friends will then receive a request to become listed on the app community, and in the end pull them to the bar or restaurant.

Communicating effectively with customers via push notifications.

buy mobile apps - Push notification capability is among the most effective features that the mobile app needs to have. They are very instrumental in customer marketing. Push notifications are instant messages that are delivered to customers' phones and deliver a great 97% open rate. The bar may notify their clients of a special event, a unique discount or simply invite past customers to come back with one push of the mouse.

These are just two of the many features an app can provide. Bars and restaurants would also benefit by enabling mobile ordering and payments, integrating their social accounts including Facebook and Twitter, having a Fan Wall for customer interaction plus more. A mobile app will enhance any organization marketing efforts.